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The project

La Bronzette

Event managingOutdoorSocial spaceStreets and public spacesUrban planning
  • 2021-2022
  • Arrondissement de Lachine

Designed by Aire Commune, La Bronzette was a relaxing space specially designed for Lachine's new waterfront park, La Brise du Large.

With a unifying cultural program and refreshment services, it was the perfect place to enjoy summer!

Imagine a place where you can enjoy water sports, attend free concerts, relax while on a bike ride or simply have a drink with friends, all on the riverfront, a 30-minute bike ride from downtown Montreal. In this metropolis which is also an island, this unique park became a dream destination, inspired by an artistic direction which refers to its waterfront.

THE OBJECTIVES

Create an attractive, user-friendly ephemeral space for transitional use of the Lachine marina prior to renaturalization of the site.

  • Develop facilities adapted to the safe enjoyment of summer (COVID-19 period)
  • Promote an inclusive approach, to enable citizens to take ownership of and discover the new park.
  • Create a brand identity and animate social medias
  • Develop programming that brings people together, is inclusive and respects the sanitary measures in place to activate the space;
  • Bar and food service in partnership with local restaurateurs

RESULTS IN 2021

  • 43 days open, 301 hours of space and events 100% free and open to all;
  • Just over 4,500 visitors, with a weekly average of 121 visitors per day;
  • 17 events produced on site, including 9 by Aire commune over 12 weeks of operation;
  • Programming of an attractive large-scale festival in collaboration with the Rouyn-Noranda Emerging Music Festival (FME);
  • A community of 2,400 subscribers
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Project review

Testimonials

I had a great summer, attending events just 5 minutes from home with my friends and discovering new bands! Can't wait to see next summer's program!

— Maryse, Lachine's resident

I really enjoyed my visit to La Bronzette!

— Odrey, Lachine's resident
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