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The project
SOUS ZÉRO FESTIVAL
A winter music festival set in the heart of Old Montreal, SOUS ZÉRO invites you to celebrate winter in a different way, with a festive and inclusive atmosphere. On the program: music, performances and family-friendly activities.
Created and produced by Aire commune, this free event showcases local artists and offers an inclusive experience, punctuated by daytime and evening activities. This project is designed to revitalize the downtown area through strong cultural programming, while promoting local partnerships.
The first edition of SOUS ZÉRO brought vibrant energy to Montreal’s winter while contributing to the vitality of Old Montreal. Embracing the theme of urban winter, the festival quickly established itself as a must-attend event, bringing people together through a festive, inclusive, and musical experience, attracting over 100,000 visitors at the heart of the New Year’s celebrations.
Numbers
- 3 days of events
- 100,000 visitors for New Year’s Eve festivities
- $100,000 in economic benefits
- 18 local partnerships
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